Website features functionality

Website Features & Functionality

Add the feature your site is missing without rebuilding what already works.

A booking system, a payment form, a custom filter, a calculation tool — added to your existing site without rebuilding what already works. We don't need you to switch platforms or redesign anything.

Fixed price per project IP transferred on delivery 30-day warranty
Website Features & Functionality by Pinnacle Software Labs

The problem

You don't need a new website. You need one thing your current site can't do.

Your site works. People find it, it loads, it explains your business. But there's a feature gap — customers ask about booking online and you're still taking calls. You need a price calculator that your quote page is missing. Your payment form doesn't match your actual pricing tiers. A client portal would save your team hours a week. You don't want to spend $10,000 on a redesign to get one feature added. You shouldn't have to. The site doesn't need to change — just this one piece. We add the feature. We don't break what's there. We don't sell you a rebuild.

What you get

What a completed feature addition looks like

The specific feature, working correctly on your existing site, with zero disruption to what you already have running.

Illustration: Website Features & Functionality process
  • The specific feature, working correctly on your existing site — tested across desktop and mobile before delivery.
  • No disruption to existing content, styling, or functionality. We work in your codebase, not against it.
  • Documentation explaining how to use and maintain the new feature — for you and your team.
  • A 14-day bug-fix period after delivery. If something breaks that wasn't broken before, we fix it.

Who this is for

Is this right for you?

You have an existing website — built on WordPress, a custom stack, Wix, Squarespace, or anything else — and you need one specific capability added. You're not looking for a redesign, a new CMS, or a platform switch. Common situations: booking or scheduling system, online payment flow, product configurator or quote calculator, third-party tool embedding, or fixing a feature that isn't working correctly. Works on: WordPress, WooCommerce, custom PHP and JavaScript codebases, and most hosted CMS platforms.

Let’s discuss your project
Pinnacle team working on Website Features & Functionality

Deliverables

Exactly what you receive

Everything below transfers to you on project completion.

  • The feature installed and active on your site (we need temporary admin/FTP access, revoked by you after delivery)
  • Test confirmation showing the feature working across desktop, tablet, and mobile
  • Plain-language documentation: what was built, how to use it, how to update it
  • Delivery via direct installation — not a zip file you have to figure out yourself
  • 14-day bug-fix support post-delivery

How it works

From brief to delivery

1

Describe the feature

Tell us what you need: the URL of your site, the feature you want, and what "working correctly" looks like. Screenshots or screen recordings help if the feature is complex.

Day 1
2

Review & Quote

We review your site's codebase (with your access) and confirm the approach. You receive a fixed price and timeline before we touch anything.

Days 1–3
3

Build & Test

We build and test the feature on a staging copy where possible, then deploy to your live site. We test across devices before we call it done.

Days 2–9
4

Deliver & Document

You receive confirmation of delivery plus a documentation file. The 14-day bug-fix period starts.

Day 10 or earlier

Investment

Pricing

Prices shown are indicative starting points. Your quote is fixed-price after a paid discovery sprint or free scoping call.

$350+

Fixed price per project

Most feature additions run $350–$3,000. Simple embeds or form modifications are at the lower end. Custom-built interactive tools or payment integrations run higher.

From $350 · Typical $350–$3,000 · Fixed price agreed before work begins

Get a fixed-price quote

What our client said

“My WordPress site needed a custom booking system that matched our specific scheduling rules. Every plugin I tried had some limitation that didn't fit. They built exactly what I described, didn't touch anything else, and it's been running without issues for months.”
— Rachel N., Health & Wellness Practice

FAQs

Common questions about Website Features & Functionality

Something else? Just ask.

Get started

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